Innerwear and shapewear brand Pinq Polka has raised Rs 4 crore in a Pre-Series A round led by Inflection Point Ventures (IPV) to accelerate category-led expansion.
The Faridabad-based brand will deploy the capital towards scaling marketing for its shapewear portfolio, strengthening its team, and supporting working capital needs.
“From day one, we have focused on solving real consumer challenges through research-led design. This capital will help us accelerate our vision of building a trusted, comfort-first innerwear brand,” said Manveen Ssharma.
Founded in 2017 by Manveen Ssharma, Pinq Polka has delivered ~19X growth over the last three years, with revenue rising from Rs 1.22 crore to Rs 20 crore, driven by product innovation, strong consumer pull, and an international supply chain backbone.
The brand, which gained visibility post its appearance on Shark Tank India Season 4, is building a comfort-first positioning in a fast-evolving category where consumers are prioritising fit, functionality, and everyday wearability.
“The category is seeing a clear shift towards comfort, fit, and self-expression. Pinq Polka’s strong growth and consumer resonance position it well to scale in this space,” said Vinay Bansal, Founder & CEO, IPV.
As per various reports, India’s lingerie and intimate wear market, currently pegged at Rs 50,000 crore, is expected to scale to Rs 90,000 crore by 2030-31, with shapewear and comfort wear emerging as high-growth sub-segments.
